Netflix Hires Antitrust Lobbyist on Warner Bros. Discovery Deal

Feb. 5, 2026, 5:56 PM UTC

Netflix Inc. is bolstering its lobbying bench as the tech and entertainment company seeks to smooth antitrust criticism over its deal with Warner Bros. Discovery.

Seth Bloom, who spent years working on the Senate Judiciary Committee as antitrust counsel and was an aide to then-Sen. Herb Kohl (D-Wis.), filed a new lobbying registration to represent Netflix in Washington. Bloom is the founder of Bloom Strategic Counsel, whose other recent lobbying clients include Amazon.com and Comcast Corp.

The deal is valued at more than $80 billion, and lawmakers have raised concerns it could lead to higher prices for streaming ...

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