Retailers Push UK to Join US and EU Ending Shein Parcel Loophole

March 22, 2026, 8:00 AM UTC

British retailers are pushing the UK government to act faster and end a tax loophole that has helped online giants Shein and Temu make significant inroads and gain market share.

Companies including electronics chain Currys Plc and Primark owner Associated British Foods Plc, as well as the British Retail Consortium, want Prime Minister Keir Starmer’s administration to remove the so-called de minimis exemption — which allows goods valued at £135 ($180) or less to be imported into the UK without customs duty — sooner than its March 2029 deadline.

British retailers risk becoming more exposed to the threat ...

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