Peloton Is Set to Reveal AI-Infused Hardware Lineup This Week

Peloton Interactive Inc. is preparing to kick off its second comeback attempt in three years, following a previous effort that fell short of expectations and lacked any major consumer-facing upgrades.

The New York-based fitness company is set to introduce refreshed hardware and a software overhaul that bakes in artificial intelligence for personalization, Bloomberg News has reported.

It also has been working on new first-party accessories and changes to its sales strategy to offer more refurbished equipment and broaden its self-assembly options.

The launch, taking place this week, is Peloton’s first major product unveiling in years and comes at a ...